Product introduction
Tencent Ads Miaosi leverages Tencent Hunyuan large model technology to provide a one-stop AIGC advertising creative solution. The platform deeply integrates with the Tencent Ads AMS ecosystem, designed specifically for advertisers, agencies, and content creators to streamline the entire workflow from creative ideation to投放 optimization. By integrating multimodal capabilities such as text-to-image, image-to-image, product background synthesis, AI digital humans, and text-to-video, along with automated review and intelligent derivation technologies, it compresses traditional ad production cycles from days to minutes.
Miaosi accurately understands Chinese contexts and vertical industry scenarios, while real-time linking of marketing selling points helps users efficiently produce high-conversion native materials at lower costs, achieving a closed-loop experience of "creative equals placement."
Key Features
- Multimodal Content Generation: Supports generating high-definition images that match brand tone with a single click using Chinese or English descriptions, covering core capabilities like text-to-image, image-to-image, and product background synthesis.
- Intelligent Derivation & Style Transfer: Based on LoRA technology, a single original image can derive multiple variants suitable for different placements, supporting locking of brand-specific visual styles.
- AI Digital Humans & Video Production: Provides templates for real-person explanations and talking-head videos to quickly generate digital human videos, significantly reducing shooting costs; also supports text-to-video creation.
- Trending Inspiration & Asset Library: Aggregates industry creative trends in real-time, centrally manages raw and finished materials, supports team sharing and reuse, and tracks historical data.
- Seamless Placement Integration: Generated materials can be directly pushed to the Tencent Ads placement end or downloaded locally, simplifying post-production workflows.
Application Scenarios
- E-commerce Promotions: Batch-produce product main images, event posters, and short videos to quickly respond to holiday sales rhythms and improve click-through rates.
- Local Life Services: Generate native ads for restaurants, beauty salons, etc., incorporating real street scenes or environments to enhance user trust and store visit conversions.
- Gaming Distribution: Generate multi-style promotional images and commentary videos based on character plots, effectively lowering customer acquisition costs and enriching material dimensions.
- Education Lead Generation: Use instructor digital humans to showcase course highlights, combined with classroom实景 to improve form submission efficiency.
- Brand New Product Launches: Output brand story shorts and key visuals across multiple platforms while maintaining unified visual standards, balancing brand communication and sales effectiveness.
